In 2023, Approximately How Many Instagram Business Profiles Will There Be?

Given Instagram’s large user base of roughly 1.6 billion monthly active users, the app’s sudden climb to popularity as a marketing tool for firms of all kinds is not surprising.

About How Many Instagram Company Accounts Will There Be in 2023?


With over 200 million active business accounts, Instagram is clearly a powerful tool for reaching a wider audience and generating more sales. read more

Everything You Need To Know About Social Media Management

Many of us devote considerable time to various forms of social media. For those of us who are old enough to remember, the advent of the new millennium has brought about significant changes in the way we use social media. Despite its original purpose—facilitating communication among friends and family—social media has expanded to become a thriving commercial sector. read more

How To Create Winning TikTok Advertising Campaign?

You might not be aware of TikTok marketing campaigns just yet, but you should be. Over a billion people are now part of the rapidly expanding channel, and the most intriguing aspect of TikTok is the propensity of its users to make purchases. As users share their favourite purchases and praise products that improve their lives, hashtags like #TikTokMadeMeBuyIt provide a significant boost to brands that have invested in TikTok marketing. The channel is truly shaping up to be both a search engine and a product discovery tool for Generation Z, with TikTok users being 1.4 times more likely to buy a product that they see on their feeds. Simply put, your company won’t be able to take advantage of everything TikTok for Business has to offer unless you sign up for it. read more

Ten Crucial Facts About Facebook Video Marketing That You Should Know

There’s no denying that Facebook is responsible for a sea change in the way in which online video is consumed, a trend that has prompted other platforms to speedily adopt similar features.

With an estimated 1.32 billion active users every day, this social media behemoth has quickly risen to prominence online. If you want to promote your company and get it some much-needed attention, here is the best place to do it. read more

How To Drive Sales On UGC Marketing?

Growth in influencer marketing was rapid after 2010. Recently, marketers have seen great success in using influencers to spread the word about their wares. But as more and more businesses sought to work with the most influential people on social media, the fees associated with doing so skyrocketed. The days of influencer marketing being a simple and inexpensive fix for brands are long gone. read more

Techniques for Driving Social Media Sales in 2023

Let’s rewind the clock 20 years. Few individuals were considering making any kind of online purchase, much less one through a social networking platform. Around half of all online consumers now do product research on social networks. Around two-thirds (71%) of customers who have a favourable social media experience with a business are more inclined to suggest that brand to their friends and family. So, how can a company accomplish this and successfully leverage social media as a sales channel? What is it? read more